She’s everywhere.
On the news.
In your Slack, Google, and Teams groups.
Maybe even in your pocket right now.
Over 400 million people use her every day.
You’ve heard of her.
You’ve probably even talked to her today.
So… who is she?
If you haven’t guessed already —
Yeah. I’m talking about ChatGPT.
You might know the name.
But do you know what she can do for your business?
Here’s what most business owners don’t realise:
She’s not just trending.
She’s not just another shiny AI tool.
She’s your secret weapon — cutting your workload, saving you time, and boosting your bottom line — if you know how to use her right.
From automating replies to generating content and closing more leads, ChatGPT can help you grow your sales without stress.
And no, you don’t need a tech background to make it work.
In this blog, I’ll show you how to use ChatGPT to boost your sales in 5 simple steps.
Step 1: Write Scroll-Stopping Copy
Think of ChatGPT as your in-house copywriter — minus the salary.
Launching a new product? Running a campaign? Promoting a sale? Just tell it what you need, and it’ll serve up a solid first draft in seconds.
You can ask it to:
– Write fresh content from scratch
– Rewrite existing copy with more energy, drama, or clarity
– Optimise for conversions, clicks, or SEO
Prompt to try:
“Write a promotional email for 50% off custom framing for October.”
Boom. First draft? Done.
Tweak it, post it, win the internet.
Want more help with marketing content? Start here:
Step 2: Automate Customer Service
ChatGPT never sleeps — and that’s great news for your support team.
Let it step in as your always-on customer service assistant. It can:
– Answer common questions
– Help customers place orders
– Share product info and helpful resources
While it handles FAQs and repeat queries, you and your team can focus on more significant tasks.
And the best part? Your customers receive instant replies, which can significantly boost your customer satisfaction scores.
Tell me that’s not the dream.
Check out this resource guide on ChatGPT for customer service
Step 3: Brainstorm Better — Instantly
Ever wish you had a content partner to bounce ideas off of? Now you do.
ChatGPT is more than a writing tool. It’s your ideation buddy when you’re stuck, your research assistant when you’re swamped, and your simplifier-in-chief when you’re staring down a complex topic.
Use it to:
– Generate blog or guide ideas based on your niche
– Research tricky subjects so you don’t have to
– Curate top-performing content in your space
– Break down complicated stuff so you can explain it in plain English
Prompt to try:
“Explain how the Google Ads auction works.”
Check out this resource guide on how to use ChatGPT to brainstorm
Step 4: Qualify Leads Without the Guesswork
Not every lead is a good fit, and chasing the wrong ones wastes time and energy. ChatGPT can help you qualify leads faster by asking the right questions and scoring responses based on your criteria.
Use it to:
– Build lead qualification surveys
– Create cold call scripts that surface key info
– Score leads based on fit, budget, and urgency
Prompt to try:
“Create a lead qualification survey that assesses budget, timeline, and decision-making authority.”
This way, your sales team can focus on leads that are actually worth the chase.
Step 5: Follow Up Like a Pro (Without Sounding Like a Robot)
Most deals don’t close on the first email — consistent follow-ups are key. ChatGPT can help you craft professional and personalised follow-ups that make an impact.
Use it to:
– Draft follow-up emails for various scenarios
– Personalise messages based on previous interactions
– Maintain a consistent and engaging tone
Prompt to try:
“Write a follow-up email for a prospect who opened my initial message but didn’t reply. Keep it friendly and value-driven.”
Final Thoughts
ChatGPT isn’t just a trendy tool — it’s a game-changer for business owners looking to streamline their sales processes. By integrating it into your workflow, you can save time, enhance customer interactions, and ultimately boost your bottom line.
Ready to take your sales to the next level? Start experimenting with these prompts today and see the difference for yourself.